Aug 31, 2022

What Is a YouTube Link Shortener and Why Should You Use One?   


What Is a YouTube Link Shortener and Why Should You Use One?

If you create YouTube content, then you should be using a YouTube link shortener. We explain what it is and the benefits here.

Keyword(s): youtube link shortener

Did you know that over 80% of Internet traffic will consist of videos by the end of 2022? This is great news for those who already produce video content, as more people than ever before will be exposed to it.

However, there are certain steps you’ll need to take in order to make the most of your YouTube channel. Using a YouTube link shortener is something that every content creator should prioritize, but not everyone understands why.

Let’s explore the benefits of using a YouTube URL shortener and how you can get started doing so.

So, What Is a Youtube Link Shortener?

As the name suggests, a YouTube link shortener is a tool that allows you to shorten the URL of your YouTube videos.

This can be useful for a number of reasons, which we’ll explore in more detail below. In short, though, using a URL shortener can help you to track your video performance, as well as make it easier for people to share your content.

How Can I Shorten My Youtube Link?

There are a few different ways to shorten YouTube URLs. The most common method is to use a URL shortening tool. These tools allow you to input your YouTube URL and generate a shorter, more shareable link.

Some of these tools also offer additional features, such as link tracking and custom branding.

What Benefits Does Using a Link Shortener Provide?

There are several reasons why you might want to use a URL shortener for your YouTube videos.

Perhaps the most obvious reason is that shorter URLs are simply more shareable. This means that people are more likely to share your content if it has a shortened URL.

In addition, using a URL shortener can also help you to track your video performance. Most link shorteners offer some form of click tracking, which can give you valuable insights into how people are interacting with your content. It’s also worth noting that they are great for social media posts.

Twitter, for example, imposes a character limit on posts, so using a URL shortener can help you to stay within this limit while still including a link to your content. Finally, some URL shorteners like allow you to customize your links with branded domains.

This can be a great way to make your links more memorable and further promote your brand.

Does It Matter What Type of Content I Create?

No, using a link shortener for YouTube can be beneficial regardless of the type of content you create.

Whether you produce vlogs, instructional videos, or anything in between, using a shortened URL can help you to track your video performance and reach a wider audience. Be sure that you keep this in mind when moving forward so you can maximize the traffic that your content gets.

What Are Common Mistakes People Make When Using a Link Shortener?

When used correctly, a URL shortener can be an extremely valuable tool. However, there are a few mistakes that people often make when using one.

Perhaps the most common mistake is not properly tracking their links. If you’re not tracking your shortened URLs, then you won’t be able to get any valuable insights into how people are interacting with your content.

In addition, some people choose to use a generic URL shortener (such as instead of a branded one (such as This can make your links look less professional and could dissuade people from clicking on them.

This could have an adverse impact on your traffic, so be sure to use a branded URL shortener whenever possible. Before you make any sort of purchase, it’s worth checking online to see if any digital coupons are available.

You can check out this page to learn more.

What Happens if My Shortened Link Breaks?

If your shortened YouTube URL breaks, it’s not the end of the world. In most cases, you’ll simply be redirected to the original URL. However, this isn’t always the case.

If you’re using a link shortener for business purposes, then it’s important to have a backup plan in place in case your links stop working. This way, you can avoid any potential disruptions to your traffic or conversions. The good news is that some URL shorteners will periodically check your shortened links and let you know if the link is no longer working.

From there, you can take the appropriate action to get things back on track.

Can I Use a URL Shortener in My Description For Other Types of Links?

Yes, you can use a URL shortener for any type of link, not just those leading to YouTube videos.

In fact, using a URL shortener can be beneficial for any type of online content, including blog posts, landing pages, and more. However, it’s important to keep in mind that not all URL shorteners are created equal. Some only work with certain types of links, while others may offer additional features that are specific to YouTube URLs.

Be sure to choose a URL shortener that’s right for your needs so you can get the most out of it.

Using a YouTube Link Shortener Doesn’t Have to Be Complicated

Although using a YouTube link shortener may seem difficult, it’s much easier than you might expect. The above guidelines in mind will help you avoid obstacles you may have encountered.

So don’t wait another minute, sign up for a free trial of and get started creating short and brand-able custom links.